Ecoscape Gardens is a Melbourne-based landscape design and garden maintenance company offering sustainable, low-maintenance garden solutions tailored to modern living. With an eye for eco-conscious design and a reputation for creating calm, functional outdoor spaces, the business needed a website that reflected their premium services and helped attract more local clients.
The team engaged Picasso Media to design a modern, visually striking website that would highlight their portfolio, clearly explain their services, and most importantly, help them appear in search results when people Googled “landscaping Melbourne” or similar terms.
We built a clean, professional site using WordPress and Divi, focusing on large visual elements, easy navigation, and SEO-optimised service pages. High-quality before-and-after photos, detailed service breakdowns, and trust-building elements like testimonials were used to help convert browsers into leads.
Alongside the site build, we implemented a local SEO strategy targeting Melbourne suburbs and landscaping keywords to help Ecoscape Gardens grow their reach online and attract more high-quality residential clients.
About the Business:
Ecoscape Gardens is a boutique landscaping business based in Melbourne, VIC. Their work focuses on sustainable garden design, low-maintenance landscapes, and tailored solutions for homeowners wanting to enhance their outdoor spaces with beauty, functionality, and ease of care.
Their point of difference lies in their environmentally conscious approach — designing spaces that work with nature, not against it. While their design skills and results were outstanding, their old website didn’t reflect the quality of their work or help them reach new clients online.
The Challenge:
Ecoscape Gardens had an outdated and underperforming website. It didn’t showcase their beautiful project work properly, and it wasn’t appearing in local search results. The lack of search engine optimisation meant that even people actively looking for “garden design Melbourne” or “landscaper in [suburb]” weren’t finding them.
The team needed a brand-aligned site that could serve as both a portfolio and lead generation tool — something that felt high-end and user-friendly, with a focus on visuals, trust, and local SEO strategy.
Our Approach:
We started by mapping out a clean and image-forward design using WordPress and the Divi builder. The website was structured around key service pages — including landscape design, planting, maintenance, and consultation — each optimised for search intent and local keywords.
We leaned heavily into visual storytelling with high-impact project images, allowing site visitors to see the transformation possible through Ecoscape’s work. Service pages included benefit-driven copy, FAQs, and calls-to-action to help users move easily toward enquiry.
Alongside design and content, we implemented a Local SEO strategy targeting Melbourne and specific service regions. This included:
- Keyword research for local landscaping terms
- SEO titles, meta descriptions, and image alt tags
- Suburb-based copy integration
- Google Business Profile optimisation
- Schema markup and internal linking
The website also includes a blog feature for future SEO growth, and an enquiry form that makes it easy for new clients to get in touch.
What We Delivered:
- Custom WordPress website using Divi
- SEO-optimised service and location pages
- Visual portfolio integration with galleries
- Mobile-first responsive design
- Local SEO setup for Melbourne region
- Google Business Profile and performance tracking
The Outcome:
Ecoscape Gardens now has a beautiful, high-performing website that positions them as a premium provider in Melbourne’s landscaping industry. The site is visually engaging, easy to navigate, and optimised to drive enquiries from their target suburbs.
With local SEO working behind the scenes, Ecoscape is now more visible in organic search — helping the business grow sustainably and attract clients that value quality garden design and eco-friendly landscaping.